03.15.08
Fry’s Electronics
Everybody of us has a number of different appliances at home. And we have got used to them so much that is would be very difficult to live without this net of cables and chips. Besides, we need more and more all the time and go shopping in these giant electronics superstores like Fry’s Electronics where we can get any item that we need.
About the company. Fry’s Electronics, Inc. is a privately held company. The company was founded in 1985 when Charles Fry sold his Fry’s Supermarkets and divided the money between his sons who decided to start Fry’s Electronics. Fry’s Electronics specializes in retail of a diverse range of software, consumer electronics, computer hardware, household appliances and many other things. Fry’s Electronics operates a chain of superstores. There are more than forty Fry’s Electronics superstores in the United States. The company’s oldest operating store is locates in Palo Alto, California. At the present time Fry’s Electronics is headquartered in San Jose, California. The slogan of the company is: “Your best buys are at Fry’s!”
Fry’s Electronics theme stores. The company is widely known for its theme stores. Already the second Fry’s Electronics store was designed like a huge computer. There were many interesting details that make the store very popular. Following the success of that store, the company started to use different elaborated themes and designs constructing the other Fry’s Electronics stores. There are stores performed in such themes: Roman, Industrial Revolution, Egyptian, Aztec, History of the Strip, Atlantis, Movies, and a lot of others.
Pros and cons of Fry’s Electronics. Fry’s Electronics superstores are very popular because they are huge. Besides, very often they stock hundreds of a single product. The Fry’s stores have a lot of retail floor space and have a wide and advanced selection. Fry’s Electronics stores sell fully build computers, computer accessories, computer parts and many other things. The employees of the company wear a special uniform. In many Fry’s Electronics stores there are in-store cafes. That is why so much electronics and computer hobbyists enjoy the stores. But nevertheless, there have been numerous complaints filed against the company. Fry’s Electronics had a number of issues concerning poor customer service. Even Forbes reported on those issues. The company had a number of plans that prevented customers from getting refunds or delayed this action. Many customers had been reporting horrible customer care at Fry’s Electronics stores. They stated that the assistants were very pushy and made the customer buy the things they do not need.